{"id":482,"date":"2024-07-24T19:32:59","date_gmt":"2024-07-24T19:32:59","guid":{"rendered":"https:\/\/feedbackcapacitacion.cl\/?p=482"},"modified":"2024-12-04T20:45:12","modified_gmt":"2024-12-04T20:45:12","slug":"como-atraer-y-fidelizar-clientes","status":"publish","type":"post","link":"https:\/\/feedbackcapacitacion.cl\/?p=482","title":{"rendered":"CURSO: \u201cAtenci\u00f3n de P\u00fablico y Excelencia de Servicio\u00bb"},"content":{"rendered":"\t\t
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Programa de clase modalidad v\u00eda Zoom<\/p>

Descripci\u00f3n:\u00a0<\/strong>Este curso pr\u00e1ctico entrega herramientas esenciales para mejorar la calidad de la atenci\u00f3n al cliente y fomentar la excelencia en el servicio. A trav\u00e9s de conceptos clave, t\u00e9cnicas aplicables y ejercicios pr\u00e1cticos, los participantes aprender\u00e1n a manejar situaciones dif\u00edciles, potenciar la experiencia del cliente y generar relaciones de confianza que impulsen la fidelizaci\u00f3n.<\/p>

\u00a0<\/strong>El curso est\u00e1 dirigido a:<\/strong><\/p>

  • Emprendedores, Microempresas y peque\u00f1os empresarios<\/li>
  • Restaurantes, boutique, salones de belleza, Gimnasios, Negocios de turismo, etc.<\/li>
  • Due\u00f1os, administradores y personal de atenci\u00f3n de p\u00fablico<\/li>
  • Personas interesadas en mejorar su relaci\u00f3n con los clientes y ofrecer un servicio excepcional<\/li><\/ul>

    Objetivos Generarles<\/strong><\/p>

    Proveer a los participantes de estrategias y herramientas claves para ofrecer una atenci\u00f3n al cliente de calidad, superando expectativas y resolviendo conflictos de manera efectiva.<\/p>

    Objetivos Espec\u00edficos:<\/strong><\/p>

    1. Comprender la importancia de la comunicaci\u00f3n efectiva (verbal y no verbal) en el servicio al cliente.<\/li>
    2. Identificar las etapas de la atenci\u00f3n del cliente<\/li>
    3. Aprender t\u00e9cnicas para resolver quejas y manejar clientes dif\u00edciles.<\/li>
    4. Identificar acciones clave para ofrecer un servicio memorable y fidelizar clientes.<\/li><\/ol>

      Relator:<\/strong><\/p>

      Gabriel L. Mendoza Torres<\/strong>. Ingeniero en Marketing. Ingeniero en Ventas. Relacionador P\u00fablico. Diplomado en Innovaci\u00f3n y Transferencia Tecnol\u00f3gica Aplicada. Diplomado en Desarrollo de Competencias. Diplomado en Direcci\u00f3n de Ventas y Desarrollo de Habilidades Comerciales. Diplomado en Estrategias did\u00e1cticas y evaluativas para la educaci\u00f3n superior. Diplomado en Innovaci\u00f3n y Transferencia Tecnol\u00f3gica Aplicada. Director Gerente Feedback Capacitaci\u00f3n. Docente en temas de marketing, ventas y comunicaci\u00f3n para Duoc UC, Concepci\u00f3n.<\/p>

      Programa de temas a tratar:<\/strong><\/p>

      Unidad 1: Principios de una Atenci\u00f3n al Cliente Excepcional<\/strong><\/p>

      • Importancia de la actitud positiva en el servicio al cliente.<\/li>
      • El rol de la empat\u00eda y la escucha activa.<\/li>
      • Conceptos clave de la comunicaci\u00f3n verbal y no verbal.<\/li><\/ul>

        Unidad 2: Etapas del proceso de atenci\u00f3n al cliente<\/strong><\/p>

        • Crear una buena impresi\u00f3n inicial<\/li>
        • Identificar necesidades y expectativas del cliente<\/li>
        • Manejo de objeciones y cierre de ventas<\/li>
        • Sorprendiendo al cliente<\/li><\/ul>

          Unidad 4: Resoluci\u00f3n de Conflictos y Manejo de Clientes Dif\u00edciles<\/strong><\/p>

          • Identificaci\u00f3n de tipos de clientes y c\u00f3mo tratarlos.<\/li>
          • T\u00e9cnicas efectivas para manejar quejas y conflictos.<\/li>
          • Inteligencia emocional<\/li><\/ul>

            Unidad 3: C\u00f3mo Crear Experiencias Memorables<\/strong><\/p>

            • Identificaci\u00f3n de puntos de contacto claves<\/li>
            • Definici\u00f3n Customer Journey Maps<\/li>
            • Estrategias para fidelizar clientes y fomentar relaciones a largo plazo.Esta estructura asegura que los participantes reciban informaci\u00f3n valiosa y aplicable en un formato conciso y accesible, ideal para emprendedores y microempresas que buscan mejorar sus habilidades de atenci\u00f3n al cliente y excelencia en el servicio<\/li><\/ul>

              \u00a0<\/p>

              \u00a0<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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              \n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"contact\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

              Programa de clase modalidad v\u00eda Zoom Descripci\u00f3n:\u00a0Este curso pr\u00e1ctico entrega herramientas esenciales para mejorar la calidad de la atenci\u00f3n al cliente y fomentar la excelencia en el servicio. A trav\u00e9s de conceptos clave, t\u00e9cnicas aplicables y ejercicios pr\u00e1cticos, los participantes aprender\u00e1n a manejar situaciones dif\u00edciles, potenciar la experiencia del cliente y generar relaciones de confianza […]<\/p>\n","protected":false},"author":1,"featured_media":54,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[8],"tags":[],"class_list":["post-482","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing"],"yoast_head":"\nCURSO: \u201cAtenci\u00f3n de P\u00fablico y Excelencia de Servicio" - Feedback Capacitaci\u00f3n<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/feedbackcapacitacion.cl\/?p=482\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"CURSO: \u201cAtenci\u00f3n de P\u00fablico y Excelencia de Servicio" - Feedback Capacitaci\u00f3n\" \/>\n<meta property=\"og:description\" content=\"Programa de clase modalidad v\u00eda Zoom Descripci\u00f3n:\u00a0Este curso pr\u00e1ctico entrega herramientas esenciales para mejorar la calidad de la atenci\u00f3n al cliente y fomentar la excelencia en el servicio. 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